Target introduced Favorite Day to its portfolio of owned brands in 2020. The brand features more than 700 high-quality, carefully crafted items across bakery, snacks, candy, premium ice cream, cake decorating supplies, beverage mixers, mocktails and so much more. Favorite Day is all about indulgence, created to help you make time for delicious moments, whether taking a second for yourself or enjoying with those you love.
CLIENT
Lead Brand Designer
SECTOR
Corporate Owned Brand
SCOPE
Brand Identity, Packaging, Pattern, Illustration, Store Experience









CREDITS
CD: David Hartman ACD: Ariel Carter AD: Anthony Lane Design: Riley Carroll, Ashley Hohnstein, Adi Bose Iconography :Young Jerks Copy: Erin Duffey PHOTO: Jessica Pettway
